Of the key attributes successful companies and their employees practice in achieving maximum, sustainable performance, none is more critical to profitable growth than focusing on and enabling a need that begins with our first breath: The need to thrive. Thriving means optimal health. Thriving means growth. Thriving means living up to one’s potential. It counters the belief that work depletes people. When people are thriving in their work—when people are living at their best—they are they are energized and enriched.